User experience (UX) design is a multidisciplinary field that focuses on improving how users interact with digital products and services. Understanding key UX terms is crucial for designers, developers, and marketers looking to create seamless, user-friendly experiences. Below are some of the most popular UX terms and their definitions.
The process of enhancing user experience through data-driven insights, user feedback, and iterative design to improve usability, accessibility, and engagement.
The practice of confirming design decisions through objective observation and measurement of real-world user interactions and preferences.
A comprehensive approach to analyzing a system, product, or experience by considering all interconnected factors, including user needs, business goals, and environmental influences.
A selected group of users who provide feedback, insights, or data through surveys, usability tests, or discussions to inform product and experience improvements.
The practice of designing interactive digital products, focusing on user behaviors, intuitive interfaces, and seamless interactions to enhance user experience.
A measure of how well a product or service meets user expectations, needs, and goals, often influencing engagement, retention, and brand loyalty.
The process of refining marketing strategies using data analysis, A/B testing, and automation to improve customer engagement, conversions, and return on investment.
The inherent properties of an object or interface element that suggest its functionality, guiding users on how to interact with it effectively.
A usability evaluation method where designers simulate a user’s thought process to identify potential usability issues in a system or interface.
The process of tracking and analyzing a user’s navigation path through a website or application to gain insights into behavior, preferences, and engagement patterns.
A usability evaluation method where experts systematically review a product’s features to assess their functionality, usability, and alignment with user needs.